The Huffington Post is reporting that with the astounding success of SyFy and The Asylum’s Corman-esque shlock fest, Sharknado, may have wondered what will happen next with everyones favorite predator filled twister. Well, naturally it would make it’s way to a cinema near you. In what can only be described as sheer genius, SyFy and The Asylum have teamed up with Regal Cinemas to bring Sharknado to the big screen for a one night only engagement.
Director of digital marketing for Regal Entertainment group Chris Sylvia compared “Sharknado” to another cult classic.
“You know how audiences have had fun with ‘Rocky Horror Picture Show’ over the years. If the internet reactions to this film are any indication, then our moviegoers are primed and ready to enjoy ‘Sharknado’ larger than life in cinemas,” Sylvia added.
“‘Sharknado’ has become a force of nature in its own right. This project transcends the original television platform and has created tremendous buzz,” stated Ken Thewes, chief marketing officer for Regal Entertainment Group, said in a statment. “There’s just something epic about watching these huge beasts on the big screen with your friends and family. The crowd reactions will make for a memorable experience in our theaters.”
So successful was Sharknado, that a sequel is already in the pipeline. No word yet on it’s release date, but you can be sure that it will be bigger and even sharkier.
I for one am really exited for this. Asylum could be hitting on something big here with midnight screenings. This actually seems like something that could really take off. Horror fans usually go nuts over this kind of theatricality. Just look at shows like Rocky Horror or Troll 2, which has lived on well past it’s expected shelf life thanks to small showings catering to the right crowd in the right markets.
What do you think? Will you be seeing this and could this be the start of a new trend in horror? Is this the right direction for The Asylum? Tell us your thought in the comments below!