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[Video] Audi Gives Us a Taste of ‘Alien: Covenant’ with Their Awesome Product Placement

Chris Savage

You all know Alien: Covenant is hitting theatres this May 19th, and I’m pretty sure many of you already have your tickets booked, but with just over a week until the film hits, we have some new footage for you from an unlikely source. It appears as though Audi have designed an exclusive moonrover, the lunar Quattro, and it is featured in the upcoming film.

And what’s more, Audi have made their very own suspenseful short and it’s pretty cool. Check out the video and new footage from Alien: Covenant below, and remember, you can explore the unknown with the Audi lunar quattro.

From the Press Release:

The Moonrover Audi Lunar Quattro celebrates its film debut in Ridley Scott’s sci-fi blockbuster “Alien: Covenant” this week, ahead of its impending mission to the Moon next year.

The Audi lunar Quattro has been developed in cooperation with Berlin-based start-up Part-Time Scientists. Over the past two years, the automobile manufacturer has worked with a team led by Robert Böhme – founder and CEO of Part-Time Scientists – in developing the rover, by supplying all-wheel drive technology, expertise in lightweight construction, experience in developing vehicles with electric and plug-in hybrid motors (e-tron), and with design optimization.

Director Ridley Scott has integrated the Audi lunar quattro into “Alien: Covenant,“ the latest instalment of his ground-breaking “Alien” franchise. In its film debut, the rover is an integral part of the Covenant mission; deployed to help navigate and assess the challenging, unknown terrain of a new planet.

Incorporating the Audi lunar quattro into the film is part of a collaboration between Twentieth Century Fox and Audi – allowing filmmakers to incorporate authentic, leading-edge technology into their futuristic worlds. As part of the collaboration, a short film was also created by Twentieth Century Fox, 3AM and Audi. Captured on one of the movie’s biggest sets, it depicts the rover patrolling the Terraforming Bay when it detects an unidentified lifeform and goes to investigate what lurks in the dark.

Additional information:

  • The Audi lunar quattro is 85% aluminium
  • The majority of its components have been produced using a 3D printing method at Audi’s headquarters in Ingolstadt
  • High-strength lightweight construction has resulted in developers reducing the weight of the exploration vehicle by 23% to just 30kgs
  • A 60-degree pivoting 100W solar panel supplies the rover with energy and powers its efficient e-tron motor

For more on the story of the Audi lunar quattro’s origins visit www.audi.com/mission

Audi Quattro

Alien Covenant Poster



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